FREE EBOOK
Running a Business Like a Business
An actionable roadmap for growth-minded businesses
Producing a product or service isn’t the same as running a business. The difference is being anchored in financial reality. Without knowing your numbers you are at the mercy of changing conditions, marketplace fluctuations and competitors’ initiatives.
You don’t have to be an accountant or an economist. But you do need to understand which numbers are important to you, how to interpret them to measure your performance and how to use them effectively.
In this ebook, we discuss:
How to understand your financial reports
Financial ratios and percentage comparisons
Cash flow statements (and what they indicate)
How to conduct trend and position analysis
Contingency planning, critical checkpoints, and more!
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